Business Card for: Hoofd&Letters
Hoofd&Letters is a Dutch marketing and communication company. Hoofd&Letters is Dutch for Head and Letters and symbolizes the balance between emotion and reason which was visualized by using hand-drawn typography together with a sans serif typeface. The business cards were designed as part of the typographic visual identity of Hoofd&letters. I wanted the business card to be special, especially in these days with so many cheap web printers who all deliver the same mass product. I wanted to get back to the real craft of letterpress that gives that unique feeling of tailor made quality. The cards are made out of triplex mounted paper with a red core that symbolizes inner passion from the heart.
Used paper: Custom triplex mounted Colorplan paper by GF Smith, London
Printer: Exclusieve Visitekaartjes, The Netherlands