Business Card for: Keong Saik Snacks

Speakeasies were places for illegal boozing that came to prominence during the Prohibition era in 1920s America. This nameless speakeasy-inspired bar has all the hallmarks of a trendy Singapore bar du jour. There’s a storefront location (The Library), hipster bartenders, an art-decor-meets-steam-punk interior, quirky presentation of cocktails like teacups brimming with gin and a secret password to get in. Completing the quirky experience of this name-less brand, menus and business cards are made like secret manuals and recipes, with eccentric scientific diagrams of the concoctions with named parts, and made-up Latin scientific names for the made-up mixing machines.

Designed by: Foreign Policy

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